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Paula Monthofer

Strategist - Leader - Speaker

Paula is a highly sought out National Speaker, Strategic Planning Consultant, and National Leader. She has been as an active REALTOR since 2002. She was the 2017 President of the Arizona REAL- TORS® and their 2017 AZ REALTOR® of the Year, was the Region XI Vice President for the National Association of REALTORS® in 2019 and is the Owner of both the Focus School of Real Estate and the Academy of DOM. She has been honored with Northern Arizona Association of REALTOR’s Distinguished Service Award and their Presidents Award as well as the Distinguished Service Award from the Arizona REALTORS®. 


As a passionate community leader, Paula was proud to be chosen for the Flagstaff Chamber of Commerce’s Young Athena Award. In 2022, she received the Heart of Safety Award from the Beverly Carter Foundation for her tireless work promoting REALTOR® Safety. All of that aside... The truth is, most people just know her by her favorite title;

“Sam’s Mama”

Keynote Talks

Ignite Your FIRE

Ambassador’s of the American Dream

Ambassador’s of the American Dream

Attention! We need you to become who you are meant to be; not next year, not tomorrow, now. Time to push past your self made limits and rise to your self made successes. After navigating through a direct look at the limits you have set for yourself, confidence comes naturally. Learners will leave this session with a greater ability for resilience through an understanding of how many great leaders also had doubts. Leaving this course with goals set turns this action packed half hour into a year long success activity.

Ambassador’s of the American Dream

Ambassador’s of the American Dream

Ambassador’s of the American Dream

It is easy to lose sight of the importance we play in our communities as we are building them. This uplifting keynote serves as a reminder of both the supreme privilege and the enormous responsibility we have as the frontline Ambassadors of the American Dream. We share actionable ways we can uphold the promise we give in our Pre-Amble  and become the best Ambassadors possible.

Productivity & Mindset

The How-to’s of Happiness

Emotional Intelligence: THE Defining Skillset

Emotional Intelligence: THE Defining Skillset

True and lasting success is about more than sales. There are statistically proven steps and tools we can use to bring more happiness into our lives. If you are looking for some tips on how to spark joy during a crisis or on any given day, this course has got you covered. Attendees with leave with a manageable plan to begin re-wiring their brain for more happiness.

Emotional Intelligence: THE Defining Skillset

Emotional Intelligence: THE Defining Skillset

Emotional Intelligence: THE Defining Skillset

Today’s top leaders and sales agents all have one thing in common; they have all developed an exceptionally high emotional intelligence. We now have all the information in the world at our fingertips; facts can easily be found. The ability to understand  self-awareness, self management, social awareness, relationship management and motivation have become the new must have skill sets. We will identify tactics to employ and practice in developing these crucial skills. The best way to improve your wellness, curate a collaborative culture, and to accelerate performance driven results, is to focus on building your EI.

Navigating Burnout

Emotional Intelligence: THE Defining Skillset

Business by Design: Take Back Control

Designed to equip leaders with tools and strategies to manage stress, prevent burnout, and build resilience in challenging work environments. Through a combination of interactive lectures, group discussions, and experiential exercises, participants will learn how to identify the signs of burnout and develop self-care practices to mitigate its negative effects. By the end of this course, leaders will be equipped with practical skills to enhance their well-being and leadership effectiveness. 

Business by Design: Take Back Control

Business by Design: Take Back Control

Business by Design: Take Back Control

What if you could design your happiest business and craft your client’s best experience? You CAN! In this session you’ll learn how to choose your business values, plan for who you want to work with, design how consultations will go, and prepare custom forms for your use. 

House Your Service?

Business by Design: Take Back Control

Business Dev. Workshops

Learn how to set expectations while navigating around transaction pitfalls and make it to close by delivering a systematic and amazing customer service experience. Based on real-life  contract scenarios, you’ll even learn how to limit liability, protect your client and ensure repeat and referral business for years to come. 

Business Dev. Workshops

Business by Design: Take Back Control

Business Dev. Workshops

  • YUSP: Do You Know Your Unique Selling Proposition? 
  • 10 Minute Marketing Plan 
  • Brain Games 
  • Top Networking Hacks 

Fair Housing, DEI, Safety & Code of Ethics for Realtors®

Tech Ethics: The Code of Ethics, Social Media & Technology

Tech Ethics: The Code of Ethics, Social Media & Technology

Tech Ethics: The Code of Ethics, Social Media & Technology

Designed to meet NAR’s Code of Ethics requirement, this fast and fun session focuses on how technology has changed the Code. You’ll get new tools and tricks to help you better serve your clients with the latest technology and the updates you need to know to avoid violations. 

Do the Right Thing!

Tech Ethics: The Code of Ethics, Social Media & Technology

Tech Ethics: The Code of Ethics, Social Media & Technology

The Code of Ethics and Fair Housing Two-fer! Not only does this class fulfill the NAR COE requirement it also contains fair housing information. We will take on these two topics like never before and offer real life practices to better protect agents and the public.

Heart Full, Rise Up

Tech Ethics: The Code of Ethics, Social Media & Technology

Heart Full, Rise Up

Through this inspiring session, attendees will learn how to effectively lead discussions on diversity, equity and inclusion. They will be challenged to champion others and in doing so, themselves and all of us sharing the REALTOR name. 

The Way Home

Safety Pays! Protected, Professional and Profitable

Heart Full, Rise Up

Gain a new perspective on an old topic in this highly interactive dive into Fair Housing. We will examine our own bias and leave with a plan in place ensuring fair treatment for all we serve. Since real estate professionals hold the keys, we are the way home for most Americans; let’s hold the door open for everyone. 

Fair Housing’s Inspiration

Safety Pays! Protected, Professional and Profitable

Safety Pays! Protected, Professional and Profitable

If you are looking for another boring Fair Housing class with no practical takeaways, this is not the session for you. If you value your time and enjoy laughing while learning applicable skills and tactics, you should take this class. From FH’s historic and inspirational roots to avoiding violations online, we guarantee you’ve never had a FH class quite like this.

Safety Pays! Protected, Professional and Profitable

Safety Pays! Protected, Professional and Profitable

Safety Pays! Protected, Professional and Profitable

Once you know your worth, you stop giving discounts. Investing your time in this class will give you returns well beyond making it home safe very night. It is true, safety comes at a cost; but did you know that cost actually means more profit for you?

Leadership

Ready for Anything The Power of Resilient Leadership

Ready for Anything The Power of Resilient Leadership

Ready for Anything The Power of Resilient Leadership

Designed to meet NAR’s Code of Ethics requirement, this fast and fun session focuses on how technology has changed the Code. You’ll get new tools and tricks to help you better serve your clients with the latest technology and the updates you need to know to avoid violations. 

Leadership Workshops

Ready for Anything The Power of Resilient Leadership

Ready for Anything The Power of Resilient Leadership

  • EI and Leadership - The Essential Skillset 
  • DEI Success Depends on YOU
  • Rules Defined: Creating Social Contracts for BODs
  • What a Leader Is … And Isn’t.  
  • Tricky Leadership Scenarios and How to Navigate Them
  • Leadership Success Strategies
  • 3 Minutes to Inspire: How to Craft a Seed Speech 
  • Present and Engage!
  • Member Communications Simplified 
  • Your Image as a Leader 
  • Motivation is Magic 
  • Don’t Just Do, Review! Why Reflection is so Important for Leadership
  • Importance of Gratitude: You’ll Thank Me Later
  • A Little Grace Goes A Long Way: What Every Leader Should Know 
  • Courage Under Fire: Leading through Adversity

Calm the Fork Down

Ready for Anything The Power of Resilient Leadership

Calm the Fork Down

In an industry screaming at you to always be on, we invite you to a session dedicated to mastering the art of being off. Rather than simply discussing mental health resilience techniques, we will actively engage them. The better we can play, relax and savor, the better we can perform, excel and succeed. Designed for you to understand simple practices to help bring clarity to everyday and extraordinary chaos, prosper in your productivity and enjoy the rushes of work. This session will teach you to fill your cup and learn how important it is to refill it as needed for effective leadership. 

For associations

Strategic Planning

Instructor Development Workshops

Instructor Development Workshops

What type of Strategic Planning is Right for Your Organization?


There is not a one size fits all approach in facilitating a highly effective strategic planning session. In fact, the more custom we can craft it - the more powerful the results will be for your group. 

Experienced in successfully navigating groups through mergers, re-organizations, creation of entirely new plans, refining of existing plans, and fostering a positive culture along the way. 

Instructor Development Workshops

Instructor Development Workshops

Instructor Development Workshops

  • Readying Learners, the Room & Yourself
  • Cultivation is Key 
  • Engage to Deliver
  • Managing Energy 
  • Mini Presentation Challenge

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